One of the best things about the blog/handmade world is connecting with and learning from others. I love finding new-to-me shops and blogs that inspire me and the
Red Letter Paper Company is one such shop. I first saw the Red Paper Company when I stumbled across the clever "
not sent from my iPhone" card.
Being someone who is guilty of constantly texting from her iPhone
(instead of just picking up the dang phone to call), I thought it was
perfect.
I talked to Stephanie, the owner behind The Red Letter Paper Company, about her inspiration and dreams for her small biz.
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How did you get started?
It started because my husband and I could never
find Christmas cards that didn't look like something my grandmother
would pick out. We were young and urban, and we wanted clean, modern
design that still held the true meaning of Christmas. And a lot less
glitter. I have a background in publication design, which can sometimes
be very templated, so I figured cards could be a creative outlet for me
and a service to other people looking for the same thing.
How do you stay inspired?
I don't know if I
stay inspired as much as I get
inspired in spurts. I'll go through really prolific periods, and then
some dry spells. But when I feel that way, I try to recreate the
conditions when I feel most creative and inspired. I look for
inspiration in my audience, what they're into, what I'm into, and then
take on the challenge of making things like iPhones and coffee fit with a
corresponding scripture verse on the back of the card.
What's your dream for your company?
I made a phone call today and as soon as I said "Red Letter
Paper Company," the person on the other end said, "Oh! The modern
Christian cards!" That's what I want. For people to know my brand, love
my products, and ultimately buy them because they fill a need or they
just can't resist. I'd love to see them in Christian bookstores and
church bookstores and even regular card shops.
What are you doing when you're not working?
When I'm not making cards, I'm usually still on the
computer, catching up on Twitter or Facebook. If I'm not on the
computer, I'm probably watching television. After eight years of the
night shift in newspaperland, I still revel in the fact that I can watch
shows when everyone else watches them. The only problem is I pretty
much missed the first seasons of all the good stuff, so my current
favorite show is Family Feud. Exciting, I know.
What's something few people know about you?
I'm allergic to bananas. I know it sounds ridiculous, but
it's the truth. I'm not a huge fan anyway so it's not a big deal, but it
rules out a lot of smoothies, and, unfortunately, banana pudding.
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I love what Stephanie says about keeping inspired through (inevitable) creative dry spells.
Stephanie has a host of great cards for Valentines Day -- and you can win them both to give away!